Online video is easier than you think
One of the things I often notice holding people back from getting started with online video is that they think it’s too expensive. There’s also a persistent notion that it’s overly complicated.
While these ideas were once firmly rooted in reality, they really don’t hold up any more. Because of advances in technology, anybody can shoot near-professional quality video and distribute it to a wide audience, with very little up-front investment of money.
We can partially credit the current state of affairs to the late, great Flip video camera (R.I.P.), which almost single-handedly created the space for inexpensive, at-your-fingertips, consumer video cameras (and opened that market for a flood of imitators).
In the video below, I list the five simple, low-cost steps to putting yourself on YouTube or similar online Web video platforms, using simple equipment, along with software you probably already have.
The reasons you’d want to do this are way too numerous to list here. Suffice for now to say that video content is the ultimate way to connect with people online. If you could use more:
- Friends
- fans
- prospects
- clients
- members
- credibility
- sales
… then you must embrace video. The search engines love it, plus people value being able to see a living, breathing person attached to the messages they’re absorbing while online. Video helps you build relationships and trust in a way that text will never match — and you’re reading that from a guy who is absolutely passionate about the written word.
OK, sermon over :) Check out the video and see just how easy and affordable it is to get started!
(CLICK IMAGE TO VIEW THE VIDEO)
Note: I’ll be giving a hands-on workshop on photo and video editing and uploading, at the second-ever WABW Tech Camp, Saturday May 21 at Temple University. Bring a camera and laptop (if you want) and get ready to become a Web video ninja!
Akweli Parker is the founder of Digital Delta Media LLC. He helps individuals and organizations use the power of communication to achieve their business objectives. Find out more at www.digitaldeltamedia.com.
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